And suddenly there they were, the influencers, in their thousands. They write about food, fitness, fashion, and lifestyle.

One thing is striking: many bloggers lead a “perfect” life – presented like a glossy magazine. Why does the Internet compel so many people to do this? Constant exposure to airbrushed versions of what our peers’ lives look like is proven to make us unhappy.

The aim of KeinHochglanzmagazin is to show people in as true and authentic a light as possible.

It focuses on mavericks and their life stories – “no gloss” people – because it’s life itself that writes the most fascinating stories. And it’s people who live free and powerful lives who provide the greatest inspiration. Find out more about how and why HERE.